One of the best benefits of SEO when done well is the amount of long tail keywords you can rank for and the traffic that comes from them. While you often go after the top keywords in your industry - ie. the keywords that have the most searches and commercial intent - if you [...]
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It was recently reported by Search Engine People that the amount of online reviews your business receives would have a direct effect on its Google rankings. Businesses that have more online reviews featuring their products and services will not only attract more back links to their websites; it will also go a long way in [...]
Several clients have asked our SEO team what the differences are between WordPress and Squarespace with regards to SEO. Squarespace, along with many other drag and drop site builders such as Weebly and Wix have become extremely popular with business owners because they simplify the process of creating a professional-looking website. In many cases, this [...]
In short, local SEO is the process of optimizing your website to maximize visibility for when geo-targeted or local searches are performed. Local SEO is becoming more important as time goes on and it has become absolutely critical for any businesses that are serving their local area and that wants to promote their products [...]
Although there are in fact several other factors that are involved in determining the ranking of website in search results, the two that will be discussed below are the most important ones. #1 – The Content on your Website Your website content is what is going to let search engines know what your business is all about [...]
Before launching an SEO campaign on your website, you will obviously want to know how much it will cost to do so and how long it will take to implement. While the costs for this service will never be the same for any two businesses, below are a few indicative costs as well as [...]
As a business owner, you may be wondering whether having SEO performed on your site will be the right move to make or not. However, having SEO performed will be beneficial to your business, especially if any of the scenarios mentioned below apply to your establishment. #1 – Your Business Needs more Clients If [...]
Although the term SEO or Search Engine Optimization may leave you feeling overwhelmed, it’s merely a term used to refer to activity that attempts to improve your website’s rankings in search engine results. When search results are displayed, Google shows links to those that it considers to be authoritative and relevant to the search [...]